Flik Flak, 3-2-1 Liftoff !
New launch inspired by NASA of the 3-2-1 Liftoff watch.
Web design | Marketing materia | PR text | visual merchandising : website, social medias, animations and newsletter assets.
This watch was my favorite for a long time! I created a direction that would appeal to the youngest as well as to their parents, we agreed on a clean and sober visual; I used a trendy gradient that reminds the universe using the blue and the red of the watch.
First window for Flik Flak
I have created the full concept of the Flik Flak visual merchandising.
I played around the logo shape which is a cloud and came up with a fantasy world between clouds concept.
For the very first permanent window for the flagship store in Zürich Bahnhofstrasse, I have sketched a theater structure in a cloudy shape . I provided a concept very flexible so the staff in-store or the markets visual merchandisers can easily change the artworks inside the window depending on the launch or the key consumption moments of the year.
